Join our Campaign!
Help us create generational change here in the Midlands.
MacKenzie Scott's generous $10 million gift to the United Way of the Midlands has opened the door to even greater possibilities. Now, we need your help to double the impact of this gift in the community by helping us raise a matching $10 million!
Your support will drive our Strategic Impact Plan, boosting education, jobs, healthcare, housing, and more. Let’s work together to turn this opportunity into lasting change!
Use the toolkit below to attract donor support.
Supporter Toolkit
Use the content below to share our Campaign for Good with your network.
You'll find email content, social media posts, and engaging graphics. Customize them to your voice and audience for maximum impact! And when you're posting, be sure to use our approved campaign hashtags.
- Email Content
Subject Line
Support for United Way?
Body Copy
Hi there [NAME],
Hope you’re doing well! I’m reaching out because I could use your support. United Way has been making a real difference in the Midlands and beyond for over 100 years. That’s why I’m backing their Campaign for Good and helping raise money for their important work.
Will you consider donating? Your support will boost the efforts of the amazing people at United Way and in our community, leading to meaningful results, like:
- Strong Education Foundations – Enhancing access to affordable childcare, after school programs, and initiatives that improve literacy, social and emotional skills, and STEM knowledge.
- Paths to Opportunity – Providing mentorship support and creating clear pathways to academic and career success through programs like Young Men United.
- Ending Cycles of Crisis – Improving workforce skills for parents, providing access to long-term housing in safe neighborhoods, and enrolling children in tutoring and after school programs.
- Stable, Affordable Housing – Offering seed funding for new housing projects and supporting programs that address key housing issues.
- Greater Connectedness – Creating more chances for meaningful community engagement by raising awareness of United Way volunteer opportunities.
- Better Access to Care – Connecting the Midlands' most vulnerable with quality dental and vision care through WellPartners, a United Way clinic.
Your donation to United Way's Campaign for Good isn't just a contribution—it's an investment in our community's potential. By supporting these critical initiatives, you’re helping to build strong foundations, open doors to new opportunities, and provide a safety net for those in need.
Let's make a lasting impact, one life at a time. Join our Campaign for Good. Donate today!
Best,
[NAME]- Social Post Content
Social Post #1
United Way of the Midlands is transforming lives—from access to quality dental and vision care to workforce training and affordable housing. Your donation fuels this impact. Join us in building a stronger, more inclusive Midlands. Donate today! #UWAYCampaignForGood #EmpowerTheMidlands #GuaranteeGood
Social Post #2
I'm backing United Way’s Campaign for Good because, for over 100 years, they’ve partnered with community organizations and residents to create meaningful connections that move our people forward. From breaking cycles of poverty to paving paths to economic opportunity, United Way has a blueprint for lasting change.
They need our support to make it happen. Donate today and be part of the change the Midlands needs! #UnitedWayMidlands #TogetherForGood #MakeADifferenceMidlands
Social Post #3
Generational change starts with strong leadership. That’s why I support United Way. They’re making their vision a reality by tackling key issues like housing, healthcare, employment, and education to ensure the Midlands is a place where everyone can thrive. Donate today to support their essential work! #UnitedWayMidlands #UnitedForTheMidlands #StrongerMidlands
- Social Post Graphics
Social Post Graphic #1
Social Post Graphic #2
Social Post Graphic #3
- Hashtags
- #EmpowerTheMidlands
- #EndCyclesOfCrisis
- #GuaranteeGood
- #MakeADifferenceMidlands
- #StrongerMidlands
- #TogetherForGood
- #UnitedForTheMidlands
- #UnitedWayMidlands
- #UWAYCampaignForGood